Header Ads Widget

Will Akshay Kumar help Honda's Dream Yuga to the top spot?

Can paying Akshay Kumar Rs 50 crore to become brand ambassador for the 100cc commuter bike, the Dream Yuga, help Honda Motorcycle & Scooter India (Private) Ltd take the number one position by displacing Hero MotoCorp's hot-selling splendor? Of course not, feels biking enthusiast and blogger Faisal Ali Khan.

But will it then displace Bajaj Auto in the segment from the number two position? It will be a tough task again, he feels.

Reasons? Apart from offering a mileage of 72 km/l (under Honda test conditions) there is nothin
g extraordinary about the Dream Yuga, writes Faisal.

Post a comment